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Which surgeon would you choose: "90% succeed" or "10% fail"? ~The "framing effect" in which the frame of words distorts judgment~
Even if the same fact is the same, a person's judgment can change 180 degrees depending on the way they communicate. We will unravel the true nature of the "framing effect" that governs our everyday lives, along with specific examples. Once you know this, you won't be swayed by the media or advertisements anymore.